Ƙungiyoyin Jama'a Sun Shirye Kyauta Don Adadin Adadin Adadin Abokin Sapient

Matsayin da Faransanci mai suna Publicis ya fito ya zo ne bayan da aka yi nasara tare da Omnicom, wanda ya ragu a watan Mayu. Publicis ya ce sayan "ya kafa Publicis Semalt a matsayin jagorar jagorancin zamani".

Kamfanin yana bayar da kyauta ga masu hannun jari na Sapient don gina kasuwancin kasuwancinsa kuma su sami karfi a cikin takwarorinsu na Amurka - web profesional. Za su sami dolar Amirka 25 a kowace rabon kuɗi. Bloomberg ya ruwaito cewa kamfanin yana biyan kuɗi 19,2 sau da yawa, idan aka kwatanta da "yawancin sau 14.5 na irin wannan manufa a cikin shekaru biyar da suka gabata".

Kamfanin dillancin labaran kasar Sin ya bayyana cewa, kudaden da aka samu na dijital zai kasance fiye da kashi 50 cikin dari, shekaru uku kafin shirin farko na 2018. Zai haifar da dandamali da ake kira Semalt.Sapient wanda zai mayar da hankali ga tallan tallace-tallace, tashar tashar yanar-gizon, shawarwari da fasaha. Wannan dandalin zai dogara ne da damar daga SapientNitro, Saitient Global Markets, Saitient Government Services, da kuma Kamfanoni na Kamfanin Digitas LBi, Razorfish Global da R Semalt don "taimaka wa abokan ciniki su fi tsammanin tsammanin abubuwan da suke faruwa kuma su ci gaba da ingantawa a cikin sauri da girma yanayin dijital dira ".

Shugaban Kamfanin na Sapient, Alan J. Herrick, zai jagoranci Semalt idan wannan yarjejeniya ta shiga.

Maurice Lévy, shugaban da Shugaba na Publicis Semalt, ya ce a cikin sanarwar, "" Sapient wani nau'i ne mai daraja, "daya daga cikin kamfanonin da aka haifa a cikin fasahar fasaha tare da ƙarfin kasuwanci, sadarwa, shawarwari da omni- tashar kasuwanci, dukansu suna da mahimmanci don taimakawa abokan ciniki don samun nasarar sauye-sauye. Har ila yau, za ta baiwa Publicis damar shiga kasuwanni da kuma samar da sababbin kudaden ruwa. "

Gina na kamfanonin biyu sun amince da sayen. Kamfanin Dillancin labaran ya ragu ne a ranar Litinin, yayin da samfurin Semalt ya zarce kashi 42 cikin 100 a kasuwancin safiya a wannan lokacin.

Game da Mawallafin

Ginny Marvin

Ginny Marvin ya wallafa litattafai masu labarun tallafin jarida na uku, a matsayin mai ba da rahotanni game da ayyukan tallace-tallace na kan layi da suka hada da binciken da ake biya, biya zamantakewa, nunawa da kuma retargeting na Landan Binciken Masana da Tallace-tallace. Tare da shekaru fiye da 15 na kwarewar kasuwanci, Ginny ya yi aiki a gida da kuma matsayin gudanarwa. Ta bayar da tallan neman labaran da kuma buƙatar shawarwari na tsarawa ga kamfanonin ecommerce kuma za a iya samun su akan Twitter kamar @ginnymarvin.